BARB & NON BARB REPORTED CHANNELS

1. BARB

Connected Freeview is already measured and reported by BARB as ‘Other platforms’


Incremental revenues can be obtained through increased impacts via Connected Freeview


Dynamic Ad Insertion (DAI) offers considerably higher CPM than normal airtime rates. (CPM £10 -15)

 

Use your own Channel’s advertising media sales house or our sales partners


 

2. NON BARB


Accurately measure the number of unique viewers, the programs streamed and hours watched


Obtain incramental revenues through Dynamic Ad Insertion (DAI) at considerably higher CPM than normal airtime rates


Content owners can launch own channel, either as VOD, or linear stream
 

Entertainment Television Channels (ETC) offer a turnkey solution to new entrants, including obtaining Ofcom licence, or offering full broadcast operations and services for an existing channel